CEU Electronic Theses and Dissertations, 2008
Author | Naumoski, Nikola |
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Title | Should 'Fake News' be Taken Seriously? The Impact of The Daily Show with Jon Stewart |
Summary | This work examines the impact of The Daily Show with Jon Stewart on the regular viewers of the show. By using disocurse and statistical analysis on six different events on the show, I try to determine whether The Daily Show improves the ranking of the politicians making guest appearances, and whether it significantly shapes the opinions on social issues among its audience. Findings show that due to the ceiling effect and highly opinionated viewers, the show has no significant impact on social issues, but it does help the improvement of the ranking of the politicians. With this, I conclude that the show is a narrow targeted program aimed at liberal, young, urban and opinionated social elite more than it is an influential shaper of the public opinion. |
Supervisor | Coyer, Catherine |
Department | Political Science MA |
Full text | https://www.etd.ceu.edu/2008/naumoski_nikola.pdf |
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