CEU Electronic Theses and Dissertations, 2012
Author | Gurkin, Igor Olegovich |
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Title | Framing and Civil Activism: New Media and the Rise of Protest Movement in Russia |
Summary | The following study addresses the problem of collective action frames construction by looking at the case of the recent Russian protest movement, which was triggered by the outcomes of the parliamentary elections of December, 2011. In order to get a better understanding of how the opposition managed to mobilize the public for a wave of demonstrations, which spread all over the country, analysis of the frames utilized by the participants of the movement was conducted. The data for the study was taken from the Internet blogs of the movement participants. The discourse analysis of the blogs reveals the dominating master frames of the movement and provides relevant insights into its dynamics. Despite the ideological differences between the participants, they have managed to reach a consensus with regard to the most important elements of the master frame and create a congruent interpretation of the country’s major problems, ways of their solution, and reasons for the urgency of immediate collective action. Employment of antisystem framing has proved to be a successful strategy for them. However, the major shortcoming of the master frame was its inability to sustain collective action over a long period of time, as the protest activity faded away after the presidential elections of March, 2012. |
Supervisor | Dencik, Lina |
Department | Political Science MA |
Full text | https://www.etd.ceu.edu/2012/gurkin_igor.pdf |
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