CEU eTD Collection (2014); Resimic, Milos: News Coverage of Domestic Violence in Serbia

CEU Electronic Theses and Dissertations, 2014
Author Resimic, Milos
Title News Coverage of Domestic Violence in Serbia
Summary In this thesis I investigate the effects of state influence in imposing a new media framework for coverage of domestic violence in Serbia. I start from framing as a baseline theory for my research, and hence adopt the position of authors arguing for framing being separate media theory rather than merely “second-level” agenda setting. I use quantitative content analysis and qualitative framing analysis on three national daily newspapers in order to capture both the extent and type of media coverage of domestic violence in two time periods, before and after the adoption of relevant state policies and action programs. The results of the quantitative content analysis suggest that there is a positive shift towards more responsible coverage of domestic violence, especially for semi-tabloid Blic and tabloid Kurir. The results of the framing analysis suggest that the media has its own logic, and market orientation of the dailies and the resulting sensationalist tone prevents a meaningful shift with respect to framing domestic violence, except in the case of the more analytic daily Politika. The thesis concludes that it seems easier to influence the content of articles about domestic violence than changing how the issue is framed because editorial boards adjust newspapers content to the readership tastes that reflect the embedded patriarchal social norms of Serbian society that still need to change.
Supervisor Sata, Robert
Department Political Science MA
Full texthttps://www.etd.ceu.edu/2014/resimic_milos.pdf

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