CEU Electronic Theses and Dissertations, 2016
| Author | Nogacz, Arthur Kouten |
|---|---|
| Title | Political Contributing: the difference between "I did" and "I will do" |
| Summary | Individual donations are responsible for more than half of the total money raised on campaigns in the United States, while the large majority of campaign workforce is made up of volunteers. Yet, individual donors are often forgotten in light of large-sum donations, and volunteers are rarely mentioned or accounted for. In addition, scholars take a forward-looking approach at campaign contributions, arguing that donors and volunteers look at the future benefits that might come from electing someone, rather than the past benefits and/or damage that already came (in the case of incumbents). This thesis challenges this view and suggests a completely new perspective with the inclusion of a retrospective approach to contributions. In this new approach, individual donors and volunteers also use the past performance of a candidate when evaluating whether to contribute or not. In order to test this, two experiments that differentiate between retrospective and prospective campaigning are conducted with the intention of suggesting that retrospective contributing is not only present, but that it might have an even stronger impact on donations than its largely studied prospective counterpart. |
| Supervisor | Littvay, Levente |
| Department | Political Science MA |
| Full text | https://www.etd.ceu.edu/2016/nogacz_arthur.pdf |
Visit the CEU Library.
© 2007-2021, Central European University