CEU Electronic Theses and Dissertations, 2019
Author | Hasan, Nazmul |
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Title | Bridging Bangladeshi Garment Manufacturers with the Buyers of Central Europe (Hungary, Poland, Denmark, Germany) |
Summary | This business plan aims to connect small and medium clothing companies in the Central and Eastern European region with Bangladeshi readymade garments manufacturers. Bangladesh has cost advantage over its major global competitors like China, India, Philippines, Vietnam, Thailand, and Cambodia for producing various garment products. Therefore, building sustainable business relations between small and medium clothing brands in this region with Bangladeshi garments manufacturers would be a decisive business plan for a new entrepreneur. Bangladesh is a popular destination for major global retailers for apparels like H&M, Walmart, C&A, GAP, and JCPenney. However, the Bangladeshi readymade garments market is yet to be explored by the emerging clothing brands in the Central and Eastern European region. Therefore, the business idea here is to initiate a 3rd-party agency to help bridging Central and Eastern European clothing brands with the Bangladeshi manufacturers. The business here will be 100 percent equity-based initiative and require a total of 430,000 euro as the initial investment. According to the business plan, 60 percent of the equity will be possessed by external investors, the rest 40 percent will be under the founders of that agency. This business plan finds that with an initial investment of 430,000 Euro, after five consecutive years of operations, the business would receive a total revenue of 1,105,272 Euro. The expected internal rate of return (IRR) here is 30 percent to 35 percent. This report mainly focuses on introducing eco-friendly and workers friendly low-cost Bangladeshi garments’ manufacturers to relevant enterprises especially in Hungary, Denmark, Poland, and Germany. In addition to cost advantage, Bangladeshi garments have gained fame globally for its quality too. In fact, Bangladesh houses the highest 67 green garments factory in the world. According to recent reports, 300 more green garments’ factories are in the process to start their operations in the coming years. Therefore, outsourcing garments’ products from Bangladesh would open new window of opportunities for both entrepreneurs and consumers in the Central European region. |
Supervisor | Szilagyi, Peter G. |
Department | Economics MSc |
Full text | https://www.etd.ceu.edu/2019/hasan_nazmul.pdf |
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