CEU Electronic Theses and Dissertations, 2019
| Author | Petrovic, Danica |
|---|---|
| Title | Regulation and the Case Law on Business Format Franchise in the United States and Europe - Lessons for Serbia |
| Summary | This paper focuses on comparative analysis of business format franchise in the United States and Europe, with a special focus on Serbia. Franchise is widely recognized as a modern, yet new and complex model of doing business, making it an exceptionally interesting topic to analyze. The selection of jurisdictions is made with respect to the rich experience on franchise that comes from United States, the birthplace of business format franchise, that had been followed by Europe. Notably, business format franchise is treated differently in these two continents and that is why an analytical comparison sheds the light over the reasons for regulating, as well positive and negative features of various regulatory regimes. Serbia, on the other hand, is the central subject of this thesis. Franchise in Serbia is treated as an innominate contract, with no particular regulation and developed practice. However, the novelty in Serbia is the Draft of Civil Code that is not yet enacted, but regulates franchise for the first time. Therefore, the ultimate goal is to analyze the Draft and evaluate it by comparison with other regulatory systems. |
| Supervisor | Tajti Tibor |
| Department | Legal Studies LLM |
| Full text | https://www.etd.ceu.edu/2019/petrovic_danica.pdf |
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