CEU eTD Collection (2020); Gulyás, Attila Ferenc: Product recommendation tactics

CEU Electronic Theses and Dissertations, 2020
Author Gulyás, Attila Ferenc
Title Product recommendation tactics
Summary This capstone project for the CEU MSc in Business Analytics program aims to provide actionable product recommendation tactics to the Client. In the project, business-driven data analytics approach was applied.
Supervisor Prekopcsák, Zoltán
Department Economics MSc
Full texthttps://www.etd.ceu.edu/2020/gulyas_attila.pdf

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