CEU Electronic Theses and Dissertations, 2021
| Author | Ferrebee, James Scott |
|---|---|
| Title | Taste Hungary: The Road to Personalization |
| Summary | Analysis of Taste Hungary's key customer segments, their buyer's journey and how to increase conversion rates. |
| Supervisor | Gyorgy Bogel |
| Department | Economics MSc |
| Full text | https://www.etd.ceu.edu/2021/ferrebee_james-scott.pdf |
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