CEU Electronic Theses and Dissertations, 2024
| Author | Fabriczki, Eszter |
|---|---|
| Title | Technology imperative in the organizational culture and macro environment of startups - a comparative study |
| Summary | Technology is undisputedly a crucial part of communication and responsible business management. Falling behind on the latest Information and Communications Technology can lead to a business’s untimely demise, however, implementing technology that a company is not prepared for, or choosing the wrong technology, can also result in a catastrophic outcome. Startups specifically have limited resources, but can be more flexible. The organizational culture is more informal, and responsibility is often equally divided between the founders, which may increase technology’s weight on management outcomes. The present study examines the dynamic relationship between national culture, organizational culture, and technology in startups. Through three essays, the research aims to uncover the key drivers of startup success, the adoption of new management tools, and the influence of technology on organizational culture beyond national cultural and institutional boundaries. In this comparative study, we use qualitative research methods, semi-structured interviews with relevant startups in two countries: Israel and Hungary. After conducting interviews with startups in each location, a coding frame was created for qualitative content analysis. Qualitative content analysis is an excellent method for organizing data to create quantitative statistical outcomes that are deeply rooted in up-to-date data from the field. The first essay explores distinct cultural attributes in Hungary and Israel that impact startups. Our findings showed that government support significantly influences technology innovation and venture capital growth in both countries. The exploration of cultural influences on entrepreneurial behavior highlights the macroenvironment's impact on entrepreneurial success or hindrance. In the second essay, the study delves into the adoption of technology in startups and its impact on leadership and organizational culture. While technology displays similarities across cultures, cultural factors still play a vital role in how it is used, integrated, and adapted within organizations. Navigating this interplay effectively is crucial for startups to leverage technology's benefits while respecting their unique cultural contexts. The third essay focuses on decision-making and technology acquisition in startups, highlighting common models followed, and the shift towards more structured decision-making processes as startups mature. Factors influencing technology decisions are explored. Additionally, we proposed a novel categorization construct for the preferred knowledge management tools in startups. |
| Supervisor | Torsello, Davide |
| Department | Economics PhD |
| Full text | https://www.etd.ceu.edu/2024/fabriczki_eszter.pdf |
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