CEU Electronic Theses and Dissertations, 2024
Author | Kiyak, Zeynep |
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Title | Beyond The Click: Unveiling Neoliberal Power Dynamics in Turkish Location-Based Platform Governance |
Summary | In the era of escalating global platformization, examining the repercussions of the digital platform model on the world of work and social fabrics is imperative. This thesis examines the impact and means of the novel platform governance model(s) within the particular context of location-based digital platforms in Turkey. Employing the Foucauldian framework of neoliberal governmentality, the research investigates how neoliberal rationality operates in the platform governance, exploring distinct power techniques through the lived experiences of the platform delivery workforce (moto-couriers) in Turkey, particularly focusing on algorithmic performance technologies and the ever-growing reserve army of couriers through the (in)action of state policies. Based on six semi-structured interviews conducted with the moto-couriers and examination of secondary relevant data, it reveals that neoliberal power operates from below in the body of platform governance, not by regulating or repressing but by influencing and molding the field subjectivities and actions of the workforce. By shedding light on the socioeconomic embeddedness of the platform governance(s) and its immanent connection to broader contextual factors, this study contributes a contextualized theoretical examination, enriching global empirical and theoretical research, and adding geographical depth to the field. The research provides valuable insights to navigate and make sense of the novel complexities of the rising platform economy and its possible implications on the global social fabrics. |
Supervisor | Merlingen, Micheal |
Department | International Relations MA |
Full text | https://www.etd.ceu.edu/2024/kiyak_zeynep.pdf |
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